THE GLOSSIER, THE BETTER: CAN WE LOOK TO EMILY WEISS’ GLOSSIER AS A FRAMEWORK FOR SUCCESS IN COMMS? You’ve seen it on your timelines, your feed, IRL in grand flagship stores, on your colleague’s desk and very likely, in your own collection. It’s...

THE GLOSSIER, THE BETTER: CAN WE LOOK TO EMILY WEISS’ GLOSSIER AS A FRAMEWORK FOR SUCCESS IN COMMS? You’ve seen it on your timelines, your feed, IRL in grand flagship stores, on your colleague’s desk and very likely, in your own collection. It’s...
2024 TREND & PREDICTIONS Our top 2024 trends and predictions are here. From brands, marketing, fashion and hospitality. We’ve cherry-picked the top 4 we think are going to be on your feeds, inboxes and IRL. TREND 🕺Electric Grandpa The biggest style inspiration...
As with most cultures, the people, food, clothing and music is the makeup of it. London is the house of the most diverse communities, placed in different pockets and areas. Subcultures are born and influence a new generation who have become proud to wear their...
I SCREAM, YOU SCREAM, WE ALL SCREAM FOR ICE CREAM When our client Turtle Bay, one of the UK’s largest casual dining brands, briefed us on their Camden launch we heard three words, Reggae, Rum and Summer. We instantly knew that this was our opportunity to bring...
The pop culture event of the year finally landed this July – the Barbie movie. With partnerships and collaborations with almost every brand you can think of, the much anticipated film entered our cinemas and so we saw an opportunity to paint the town (or...
If you’ve followed TFR for a while, you would have seen our previous activations with one of the UK’s best known (and most vibey) bar groups, Be At One. In 2019 we painted the town blue with our ‘give a compliment, get a cocktail’ campaign and in 2023 we are back, but...
This January, we had the lovely Mia, a student at the University of Brighton with us for one month of paid work experience (we don’t play those unpaid internship games). We love giving people the opportunity to learn, we even built an internal employee...
Company description: Hype, demand, and legacy is what we create. We’re an agency driven by having a deep understanding of sub-cultures that go on to shape behaviours. We believe culture comes first and it’s at the heart of everything we do. An agency built to launch,...
Make Claire’s Great Again: An Open Letter. Dear Claire’s, I don’t think your target audience is just girls aged seven to 17. I’m 25 and I enjoy playing dress-up. I love to flit through aesthetics, stepping in and out of subcultures to stand out. For a reference...
If you’re like us, you’re probably thinking – when did it become May?! Our last few months at TFR have been wild. With an office move, new starters and new client wins, it’s been a minute since we last shared a news update. We have always been so lucky to work...