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We turn insight into strategy, stories and experiences that build momentum, belief and long-term brand value.

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About Us

We help brands earn their place in culture by grounding creativity in human values and cultural truth.

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News

News, Insights + Press

Stay up to date with TFR, exploring micro and macro shifts in consumer behaviour, our teams takes on pop-culture and agency news.
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1 min
Gdk
13 May 2026
Top 150 PRWeek Awards Omnicom/IPG merger Companies House Files Power Book German Doner Kebab appoints retained comms agency
1 min
Run club pr
13 May 2026
Sporty Spice run club, Viagogo heartbreak, Chase and Saka – Campaigns round-up (part one)
1 min
Campaign experience
24 Apr 2026
Campaign Experience Awards: Big players should “remember to lift as they climb”
1 min
April fools
1 Apr 2026
April Fool’s Day round-up: Heinz, Lego, Tesco, Terry’s Chocolate Orange, Dyson and more
1 min
WENDY LFW 88
10 Mar 2026
McDonalds, Magnum, Corona, IKEA, and Wendy’s: Top 5 performance marketing campaigns
1 min
Industry voices
5 Mar 2026
Industry Voices Editorial: Interview with Charlotte Mair, Managing Director of The Fitting Room Agency
1 min
Wendys Frosty RS
3 Mar 2026
Wendy's appoints UK comms agency
1 min
Great Minds List Webpage Images 1
3 Mar 2026
Advertising Week Europe 2026: The Great Minds List
1 min
News tyler
25 Feb 2026
2025 predictions: Step in to the future
1 min
Brand marketing
24 Feb 2026
The evolution of hip hop & Brand Marketing
1 min
Picante
23 Feb 2026
Do I fit into this room?
1 min
Influencers
22 Feb 2026
Mauris varius nulla eli
1 min
Sunglasses
21 Feb 2026
Sunglasses
1 min
Copy of July 2025 Master Creds
7 Oct 2025
Stars align to feast on German Doner Kebab ‘Fiver Menu’
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