We turn insight into strategy, stories and experiences that build momentum, belief and long-term brand value.
We help brands earn their place in culture by grounding creativity in human values and cultural truth.
Curating a four day experience for creators to launch a new original movie.
Following a competitive pitch, TFR were appointed as a cultural global influencer partner for the ideation, curation, and production of a four-day experience in London for global creators from the LATAM, USA, UK and APAC markets.
The event began with a drinks reception at The Trafalgar St James, ensuring global creators were immediately immersed in London’s skyline as the scene setter for the following days.
A curated brunch at world-famous tailor Ozwald Boateng’s Saville Row store, including a bespoke gift for each creator and a workshop from Ozwald and his team.
Our influencers boarded a double-decker bus, stopping to complete challenges in pairs as part of their ‘mission briefing’, in a competition to become Heads of State. This included speed boats down the Thames, climbing the O2 arena, and competing in MI6 devised challenges.
Our final night saw us host a State Dinner, where we crowned our two heads of state and gifted them with live-painted presidential portraits. Influencers enjoyed a four-course tasting menu which fused British and American classics backed by a string trio with branded touchpoints throughout the iconic venue, Trinity House.