We turn insight into strategy, stories and experiences that build momentum, belief and long-term brand value.
We help brands earn their place in culture by grounding creativity in human values and cultural truth.
Amplifying isolated venues within a brand portfolio.
London is saturated with rooftops and premium dining experiences, as well as hot spots for sports viewing, so finding a reason to visit and cut through the noise was a top priority for ETM Group.
To support the brand's 8 London Sport Bars, sitting under the master brand Sport London, we created a campaign that saw us offer £2 pints for one day only.
Promoting premium lunching at their rooftop venue Kitty Hawk, we put a twist on BYOB (Bring Your Own Booze) and launched Bring Your Own Boss - a campaign encouraging people to take their lunch break by bringing their boss with them to eat for FREE throughout January.
We also introduced Shuck & Slurp, a mid-week offer for wine and oysters, which had 20M+ press reach and drove a significant increase in bookings.
Coverage including The Sun, Secret London and Time Out, Cosmopolitan, and The Metro